Geoffrey Cooling is an Irish hearing care blogger and the author of The Little Book of Hearing Aids and Audiology Marketing in a Digital World. He has been involved in the Hearing Healthcare Profession since 2007 when he qualified as a hearing aid audiologist. He has worked in private practice and for a major hearing aid manufacturer. He has become recognised as an authority within the field of hearing care and hearing aids.

The changes in our Patients.

  I recently read an article pertaining to the changing nature of Patients, and stop harrying from the back, I,  contrary to the rumours can read, but I digress. The article was actually in reference to the changing knowledge profile of Doctors’ Patients, however it was thoroughly valid to the…

Continue reading