Audiology Marketing Workshops UK

Master Class in Digital Marketing

Hi all, we have partnered with Unite University to create the Digital Marketing Master Class For Audiology 2015. This is a highly practical 1 day course designed to ensure participants have a confident understanding of the digital marketing landscape and the opportunities it provides. We will discuss the differing strategies available, how we use them and what success we see.

Who is it for?

The training day has been designed for those who want to understand the key elements of using digital marketing effectively within their audiology business. Whether you are completely new to digital or simply looking to build your knowledge of the digital marketing landscape, the training day will offer real value for you.

How will it help you?

The internet has revolutionised the way customers search for and buy products and services. As a business owner, you must take advantage of the opportunities the internet offers, especially when it comes to marketing. The training day will help you to understand the fundamental areas of digital marketing you need to know to be successful online

What Does it Cover

The training class is split into three segments,

Session 1: Attract

– Pay per click, Advert Quality & Landing Pages

– Social Media

– Google My Business

– Citations

Session 2: Engage

– Social proofs

– Value propositions

– Call to actions

– Downloads

– Contact us/Book now pages & form design

– Blending On-Line & Traditional

Session 3: Convert

– Newsletters

– Segmentation

– E-mail marketing

Learning Outcomes

Following the master class we’re sure that you’ll be focused and inspired with a far better  understanding of the opportunities digital marketing provides as well as more confident and more importantly undaunted regarding the new platforms that are emerging today. We will ensure that you know what the stuff does, how best to use it and how best to analyse the results.

Where Are They?

We have two sessions one in London on the 9th September 2015 at Hilton London Heathrow Airport Terminal 5 and one in Warrington on the 10th September 2015 at Sonova, House, Centre Park, Warrington, WA1 1RX. The costs are £100 per person and the classes will be limited in numbers. Unite members are entitled to a £10 discount, please enter code Unite. You can book the events at

Online Audiology Marketing Workshops

London

Digital Marketing Master Class London 

Warrington

Digital Marketing Master Class Warrington

About Geoffrey Cooling

Geoffrey Cooling is an Irish hearing care blogger and the author of The Little Book of Hearing Aids and Audiology Marketing in a Digital World. He has been involved in the Hearing Healthcare Profession since 2007 when he qualified as a hearing aid audiologist. He has worked in private practice and for a major hearing aid manufacturer. He has become recognised as an authority within the field of hearing care and hearing aids.

Let me know what you think

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