The Future Just Keeps Getting More Interesting, Hearables Are About To Change Your World Forever! Hearables is the latest term coined to describe the advent of wearable computing devices. Of all of the innovations exploding onto the market these have the possibility for greatest affect on our entire industry. That…
BSHAA Congress 2014 Coventry It has all been confirmed, I will be hosting one of the breakout sessions at the 2014 BSHAA Congress. My session will cover where we are right now, where we may well be in a couple of years and how you can ensure you are there.…
Online Audiology Marketing Help For Free I recently received an invite to publish on LinkedIn. A new feature that LinkedIn has introduced as part of your profile page. It has been extended to some people for several reasons initially, but it will be available to everyone soon enough. So whilst…
An introduction to ZipHearing.com We have a guest post today by Jeff Hall about www.ziphearing.com. It’s an interesting concept that a lot of work and thought has been put into. Something of which I will talk about later. Enjoy. By Jeff Hall As hearing health care providers, it sometimes seems…
The happiness of your staff is key to your success In the organised chaos that is running a Practice, it is easy to miss or forget things. There is always so much going on, chart notes to be written, orders to chase, invoices to match, checks to write etc. As…
Turning Website Viewers To Leads and Then Sales I tried to get health insurance recently for myself and my family. My long suffering wife is putting the pressure on. In fairness, she is right to do so, we are not getting any younger and our health service is definitely not…
Writing copy for your audiology marketing that produces results Designing visuals, constructing adverts and writing copy for our audiology marketing activities is just another of my weekly chores. I have learnt a lot very quickly from both doing it and having some constructive criticism around it. It is a skill…
Interesting moves afoot Watson! So Starkey have officially announced their entrance into the Made For iPhone battle. They are to launch the Halo at the end of this month. It looks like this segment will just grow and grow. But wait there’s more, Oticon have made known their intention to…
New Free E-Book For Download I have written a new e-book named Marketing, Business Management and Patient Retention in Audiology. You can download it free here Grab Your Copy Here It updates the earlier free e-book with new ideas, new tips and new strategies. If you have any feedback, it would be…
Online and offline advertising in the audiology world, how can you stand out? Your advertising is product based, but you know it is demeaning your profession. Want to change it? Let’s look at how. Above you can see elements of a slider that we use on our site. The elements…